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Hojicha Powder
Smoky caramel flavour, half the caffeine of coffee. Smells like campfire caramel.
Born in Kyoto. Poured in London.
Why Hojicha Lab?
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Low-caffeine calm
Just 25 mg per mug – focus without the coffee crash.
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Organic Origin
Single-estate, JAS-certified & zero-pesticide.
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Small-Batch Roast
Toasted for caramel warmth in tiny 1 kg batches.
About us
We take pride in getting the highest quality hojicha from Uji, Kyoto, ensuring every sip delivers an extraordinary flavor experience.
FAQs
What is Hojicha?
Hojicha is a roasted Japanese green tea. By gently roasting the leaves (originally in Kyoto’s Uji region), the chlorophyll turns a warm chestnut brown, swapping grassy “green-tea” notes for cosy, nutty-caramel flavours. Think “matcha’s calm, toasty cousin.”
How does it taste compared to matcha or coffee?
- Flavour: Light like tea, but with a comforting roasted depth.
- Mouthfeel: Light like tea, but with a comforting roasted depth.
- After-taste: Naturally sweet, so most people skip extra sugar.
Fans describe it as “a hug in a mug”—all the aroma of fresh-ground coffee, none of the jitters.
Does Hojicha contain caffeine?
Yes, but it’s low caffeine—about 8–12 mg per cup (coffee averages 95 mg). Perfect for late-afternoon focus or an evening wind-down.
Where is your tea grown and roasted?
Our current lots are single-origin Uji, Kyoto. Local artisans slow-roast small batches in drum roasters that date back generations, then we pack them here in the UK for maximum freshness.
Is it organic and additive-free?
Absolutely. 100 % Camellia sinensis leaves—no flavourings, sugars or fillers. Certified organic at source and packed in a SALSA-approved UK facility.
How do I make a hojicha latte?
Whisk 2 tsp powder with a splash of hot water, then top with 200 ml steamed or iced milk (oat works wonders). Done in 30 seconds, barista-quality crema guaranteed.
Shelf life & storage
Best-before is 12 months from roast. Keep the pouch resealed, cool and dry—think cupboard, not fridge. Aroma locked; flavour lasts.
Where do you ship?
UK: FREE delivery on ALL orders. Arrives 2–3 working days.
EU & USA: Delivery costs £1.99. Arrives in 5-7 working days.
Do you accept returns?
Yes—no questions asked.
I have allergies - any concerns?
Pure tea only. No nuts, gluten, soy or dairy processed on the same line. Packed in an allergen-segregated UK unit.
Do you do wholesale, cafe supply?
Cafés, offices, retailers—drop us a line at hello@hojichalab.co.uk. Low MOQs, barista-training videos, and point-of-sale cards included.
