Hojicha Lab
Hojicha Powder
Smoky caramel flavour, low in caffeine. Smells like campfire caramel.
Born in Kyoto. Poured in London.
Why Hojicha Lab?
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Low-caffeine calm
Around 15–35 mg in a latte, a fraction of a coffee.
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Japanese Origin
Grown and dark roasted in Kyoto.
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Dark Roasted
Roasted for deep caramel warmth, then milled into a very fine powder.
FAQs
What is Hojicha?
Hojicha is a roasted Japanese green tea. By gently roasting the leaves (originally in Kyoto’s Uji region), the chlorophyll turns a warm chestnut brown, swapping grassy “green-tea” notes for cosy, nutty-caramel flavours. Think “matcha’s calm, toasty cousin.”
How does it taste compared to matcha or coffee?
Toasty and nutty, with cocoa and caramel notes and none of matcha’s grassiness.
Does Hojicha contain caffeine?
Yes, but much less than coffee. A latte made with one teaspoon (about 2 g) of powder has roughly 15–35 mg of caffeine, and a cup brewed from leaves about 7–20 mg, compared with 95–200 mg in a cup of drip coffee. Perfect for late-afternoon focus or an evening wind-down.
Where is your tea grown and roasted?
We work with suppliers based in Uji, Kyoto. The leaves are grown in Kyoto and Kagoshima, then dark-roasted and milled in Uji. We pack every pouch by hand in London.
Is it additive-free?
Yes. It's 100% roasted green tea (Camellia sinensis) with no flavourings, sugar or fillers.
How do I make a hojicha latte?
Whisk 2 tsp powder with a splash of hot water, then top with 200 ml steamed or iced milk (oat works wonders). Done in 30 seconds, barista-quality crema guaranteed.
Shelf life & storage
Best-before is 12 months from roast. Keep the pouch resealed, cool and dry—think cupboard, not fridge. Aroma locked; flavour lasts.
Where do you ship?
UK: free delivery on every order, usually 2–5 working days.
EU: £4.99 for 100g or £5.99 for 500g, 5–10 working days.
USA & Canada: £5.99 for 100g or £6.99 for 500g, 5–10 working days.
Everywhere else we ship: from £4.99; see our shipping policy for the countries and rates.
Do you accept returns?
Yes. Refunds are accepted within 30 days, no questions asked.
I have allergies - any concerns?
Pure tea only. No nuts, gluten, soy or dairy processed on the same line. Packed in an allergen-segregated UK unit.
Do you do wholesale, cafe supply?
Cafés, offices, retailers, drop us a line at hello@hojichalab.co.uk. Low MOQs.
